TikTok has quickly become one of the most popular social media apps today. It’s a platform where people can make videos, record sounds, share funny memes, and participate in trends. It’s an incredibly lucrative platform for making side hustle money and supporting and promoting small business ventures. Here are five ways to make money on TikTok:
1. Collab with influencers
If you’re trying to make money on TikTok you should consider reaching out to popular influencers who have a huge following. Oftentimes influencers are willing to make deals where they will promote your goods or services for a fee or percentage of profits. Making this happen can take time as many want to promote only established brands with a lot of followers. However, if it works, you’ll have access to thousands of followers who will buy your digital goods.
2. Launch a hashtag
You can also make money using a hashtag your brand came up with on videos you post. When coming up with a hashtag make sure it is relevant to the video you are posting and try to make it fun. For example, if you can come up with a challenge or trend people can participate in, it can create a lot of publicity for your company which will help you connect with customers and increase sales.
3. Take advantage of TikTok advertising
In addition to selling other forms of digital goods and tools, you can also advertise on TikTok. Advertisements are seamless on TikTok and are integrated into the daily feed that users scroll through, meaning your advertisement is likely to reach many people. If you make your advertisement fun or use an established influencer it’s possible to get people to engage with the advertisement and reach new customers.
4. Brand takeovers
Brand takeovers are a three to five second full-screen ad which is displayed when the user first opens TikTok. This alternative way of advertising is a great way to get users to see your ad before they start looking at their daily feed so they are more receptive to what you are advertising.
5. Create a fun contest
Another way to make money on TikTok is to create a contest or giveaway. The contest could involve asking people to duet your video with original and creative responses and giving one user a gift or publicity on your account. A giveaway could involve giving away some of your goods or services to users who subscribe and leave a comment, which not only creates engagement but a large spike in subscribers.